Year: 2012

TRANSCEND – A New Film Featuring The World’s Greatest Marathon Runners

Long distance running is the most defining characteristic of the human race. Our ability to run at moderate speeds for long distances is a uniquely human characteristic. A human being can outrun every animal over a marathon. It is therefore very interesting to think about what exactly it is that inspires people to run and what inspires the greatest distance runners to run at the speed they do. As runners of all levels enter into prolonged periods of breathing and pacing they often experience something commonly known as a “runner’s high”. Scientifically explained as the activation of endorphins, there is something to this experience, which lends itself to also having a spiritual explanation. These long periods of running bring about a calm and peaceful mentality and perspective, characteristically similar to spiritual practices like meditation and prayer. Many of the greatest endurance runners in the world find their identity in a particular faith. Belonging to something bigger than themselves, their faith gives them greater perspective and enables them to better deal with doubt and defeat. From …

Nike ACG Okwahn II – Black Sheep

The Okwahn II is a more streamlined version of Nike’s staple ACG shoe, the Air Okwahn ACG. Like the original, this modern take on the model has been designed with function in mind, with added detailing such as a reinforced heel and toe-box , rope laces and heel pull. With all ACG product, a rugged, outdoor aesthetic is a major part in the design, and the Okwahn II is no different. This limited edition Quickstrike version is available now at Hanon. · · · ◊ ◊ ◊ · · ·

H&M for Brick Lane Bikes collection 2013

H&M has announced a men’s capsule collection with fixed gear shop Brick Lane Bikes of East London, combining the function of cycling wear with great city style for both on and off the bike. The 11 piece collection has been designed by H&M and tested and approved by Brick Lane Bikes, one of the world’s leading custom-bike specialists. Inspired by both vintage pieces and today’s sports performance, the collection is made from more sustainable materials as part of H&M’s Conscious work. The collection will be launched on March 7, 2013 in around 180 stores worldwide, as well as online. · · · ◊ ◊ ◊ · · ·

Stussy x Undefeated x THE NORTH FACE ‘Back To Berkeley’ Boots

Stussy x Undefeated x The North Face ‘Back To Berkeley’ Boots

After last year’s collaboration, these mighty three (Stussy, Undefeated and The North Face) join forces once again and drop their take on a ‘Back to Berkely’ boot. This custom version is decorated with a textured traditional tiger camo print on the olive green nubuck upper. The boots will be released on November 22nd. · · · ◊ ◊ ◊ · · ·

The Beauty of the Irrational

Human beings don’t always make rational decisions. But making irrational decisions is precisely what makes us human. These decisions, based on an impulse or a feeling, often lead us to those perfect moments when it feels great to be alive. “The Beauty of the Irrational” follows Ryan Sandes, a South African Ultra-Runner, as he returns to the Fish River Canyon to run the 5 day, 84km, Fish River Canyon Hiking Trail in the fastest time possible. He completed the run, self-supported, in amazing time of 6h57min! · · · ◊ ◊ ◊ · · · [br top=”10″]

Inov-8 TrailRoc 2013

The Inov-8 TrailRoc has quickly become popular amongst trail runners that seek lightweight in their shoes. For 2013 Inov-8 will release a new line of trail shoes based on their anatomic last, a last with a wide comfortable toe box. The 2013 collection will consist of varying thicknesses of midsoles and ranging from 0mm to 6mm heel drop. Via BackpackingLight.com

Chamonix Zermatt route by Iker Karrera

World famous Spanish UltraTrail runner Iker Karrera finally gets to run the famous Chamonix Zermatt Glacier Route, that stretches from France to Swiss across the Alps. It took Karerra only 21h 20m to perform this incredible job. A record that will go down in the history of trailrunning.

Deux North HUNT1 video

#HUNT1 from Deux North on Vimeo. Brothers, James and Dylan Nord grew up together going on adventures, riding their bikes, building forts, and playing pretend. A few decades later they were still riding bikes, racing them now, but had lost the adventure and childish fun of their youth that they couldn’t forget. They decided to create something that would allow them to step outside of their modern adult lives and experience the unabashed freedom and thrill they knew growing up, but had lost as adults. And so Deux North was born as a way to say, “I’m still young.” Deux North’s first story begins with the Summer Hunt Series, ten trips north, to the high peaks of the Catskill and Adirondack Mountains in New York City’s backyard. Every hunt in the series is designed around friendship, adventure, and challenge, and each is told beautifully in film, photo, and word.

Monument by Rosie Lee

The 2012 sporting calendar is a unique pinnacle in British sport and creativity. As an agency (UK) that prides itself on high-end sport art direction and creative concept development Rosie Lee wanted to celebrate this fact. The project is titled Monument. [one_half]Working with photographer John Ross, Monument explores and develops a unique casting technique first utilised in John’s 2010 project Impressions. Identifying a link between Greek sculpture and the alabaster-like visuals produced from this method of casting, it documents, preserves and celebrates outstanding athletic achievement.[/one_half] [one_half_last]Representing 10 disciplines, athletes were cast to display the physical attributes specific to their sport – the swimmer’s shoulders, the fencer’s poise, the specific twist of the relay baton pass. Our attention to the minutiae of correct pose and form is in direct homage to the unwavering dedication of the athlete as they train to be the best in their field. More can be seen on the Rosie Lee website.[/one_half_last]