“Scientists are telling us that we’re destroying the planet and no one wants to do anything about it. I only have this business because I’m very pessimistic about the future…” If there is one person that can claim he’s running his business because he’s pessimistic about the future, it is Patagonia’s founder Yvon Chouinard.
Jeff Browning wanted trail running shorts with pockets—lots of pockets. For years he asked for more. Finally he sewed on his own, modifiying early prototypes until they could handle everything he wanted, from energy gels to a Houdini® Jacket. His tinkering resulted in the Strider Pro Shorts—built for a full day of mountain running and developed, tested and proven in the outdoor lab.
Ultrarunners Krissy Moehl, Jeff Browning and Luke Nelson run 106 miles through the newly opened Patagonia Park in Chile, to celebrate and highlight Conservacion Patagonica’s efforts to re-wild and protect this vast landscape.
/—/ Outdoor merk Patagonia presenteert een nieuwe video serie waarin zij de carrières van drie Patagonië ambassadeurs belichten, o.a. die van ultrarunner Krissy Moehl. /—/ Outdoor brand Patagonia presents a new video series tracing the careers of three Patagonia ambassadors, including US top ultrarunner Krissy Moehl. Part 1 Part2 Part3